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You are here: Home > Our Services > Learning & Development > Selling Skills

Selling Skills

"The four days were well worth it. I learnt a lot about how to improve my sales process and build better relationships with my clients."

Jim Alexander, Sales Manager, Allam Motors

Sales is the frontline of any organisation, so good quality, highly motivated salespeople are the key to success.

Successful salespeople gain customer interest from the start, build the relationship, and stay in control without resorting to high-pressure techniques.

Benefits

Good sales skills allow you to become a valued partner rather than a supplier to your customers. As a result you will be able to:

  • Act as both advisor and problem-solver to your customers.
  • Develop improved long-term and profitable relationships with your customers.
  • Reduce your cost of sales.
  • Increase repeat business.

Approach

We believe that good selling is achieved through understanding the client's requirements and then providing tailored solutions.

Any sales process must build and maintain trust and value at all times. Things to focus on include:

  • Creating a customer relationship.
  • Researching and understanding your customer's problems.
  • Turning those problems into needs.
  • Presenting the benefits of your products and services to gain and invite more business.
  • Competing on value and not price.
  • Developing good negotiating technique.
  • Overcoming concerns.
  • Gaining commitment

How we work with you

Every company is different and every employee is an individual. To reflect this, we tailor all training to the specific needs and culture of your organisation. We can work with you to build a programme for your staff or, if you have already identified your training needs, we can provide workshops which meet those needs exactly.

Logistics

Our sales training can vary in length up to five days, working with groups ranging from six to twelve individuals, and can be run at your office or at another location.

Last updated: 04 August 2006

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